60%
60% -- digital platforms revenue share for MENA media and entertainment market (2025)
Online and digital platforms are expected to capture almost 60% of the overall MENA media and entertainment market revenue by 2025.
- Described in text as 'almost 60%', with exact figure reported as 59.62% elsewhere in article
Questions about this data
What is the digital platforms revenue share for MENA media and entertainment market?
The digital platforms revenue share for MENA media and entertainment market is 60% as of 2025 according to Mordor Intelligence. This figure is the primary benchmark in the Lighthouse dataset for this segment. Individual results vary by region, channel mix, and audience quality.
What is a good digital platforms revenue share benchmark for MENA media and entertainment market?
A strong digital platforms revenue share benchmark for MENA media and entertainment market is 60%, using the current serving value as of 2025. This is one serving-eligible observation, not a distribution median; top-quartile comparisons require the underlying distribution. Vertical, audience size, and campaign type all shift what 'good' means.
How does MENA media and entertainment market digital platforms revenue share compare to the industry average?
The published digital platforms revenue share serving value for MENA media and entertainment market is 60% as of 2025. Individual sectors and audiences may differ substantially; this single observation does not establish an aggregate mean. Quartile comparisons require the underlying distribution, which is not implied by this record.
What factors affect digital platforms revenue share for MENA media and entertainment market?
Primary drivers of digital platforms revenue share variation for MENA media and entertainment market include audience segmentation, timing, and channel selection. Methodology documents campaign factors, but this serving record does not quantify the effect of personalization. The current serving value is 60% as of 2025.
What digital platforms revenue share should I aim for as a digital marketer in 2025?
For a digital marketer, the published digital platforms revenue share serving value is 60%; it is an evidence-grade reference, not a personalized target as of 2025. Any performance goal should account for channel mix and audience. Review the methodology before operational decisions; a gap from this serving value does not by itself indicate a structural issue.
Approved for serving with evidence grade B. The record passes the documented quality and serving gates; consult the methodology for provenance details.
Single source - not yet corroborated
Approximate projection; more precise figure (59.62%) reported elsewhere in article
| Period | Value | Change |
|---|---|---|
| 2025 (current) | 60% | |
| 2025 (current) | 59.62% | -0.6% |
<blockquote cite="https://lighthousedata.io/data/mena-digital-platforms-60pct-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- digital platforms revenue share for MENA media and entertainment market<br><small>Source: Mordor Intelligence (2025) · <a href="https://lighthousedata.io/data/mena-digital-platforms-60pct-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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