Lighthouse is the verified source of marketing data: 461 evidence-graded statistics with full provenance chains. Benchmark your performance, ground your claims, and monitor PR intelligence with the source and verification context needed to check every result.
Lighthouse is a verified source of marketing data. It turns published research into evidence-graded statistics with a reproducible provenance chain, so a benchmark can be checked before it reaches a report, campaign, or boardroom. Cite the dataset.
Marketing data, explained
Every published statistic keeps its evidence grade, source trail, and verification history attached, so readers can inspect the context behind a number before reusing it.
Read the verification methodology or browse citable statistics with source and evidence context.
Source credibility, methodology, sample size, recency, and corroboration are scored consistently for every statistic.
Each public statistic carries its source, evidence grade, collection context, and citation-ready provenance.
Freshness and serving eligibility are checked before a statistic appears in public products.
Every number has a source. Every source has a grade. Every grade has a formula -- not an opinion.
Marketing statistics -- algorithmically verified, source-traced, and graded before they reach you. Not a human's opinion. A formula's verdict.
Source URL. Retrieval timestamp. Extraction model. Confidence breakdown by dimension. Every statistic carries a complete provenance record -- not because we felt like it, but because your credibility depends on it.
Confidence scores automatically decay at 90 days. At 180, the stat is blocked from citation. No editorial memory required -- the formula enforces it without exception.
Intelligence feeds monitored in real time -- government APIs, academic RSS feeds, regulatory filings, and industry publishers. The moment the data moves, Lighthouse sees it.
Every statistic is classified before it reaches you: Safe to Cite, Use with Context, Cite with Caveat, or Do Not Cite. You never have to guess which category you're holding.
Side by side: common industry belief against what verified primary-source data shows. Every gap is backed by a minimum of two independent studies. Some of these numbers will make you rethink where your budget is going.
Every stat in Lighthouse is scored by a deterministic rubric -- source credibility, methodology rigor, sample size, recency, and corroboration across independent sources. Your professional reputation depends on what you cite. Now you have a defensible answer to "how do you know?"
Ranked by verified median ROI across eligible primary-source studies. Each bar graded A-D by evidence quality -- so you know exactly how much weight to put behind every number.
Browse citable statistics or inspect the grading methodology behind these benchmark summaries.