35%
35% -- cost per acquisition growth rate for H&R Block's Amazon advertising strategy (2025)
H&R Block's Amazon advertising strategy achieved a 35% year-over-year growth rate in CPA / CPA efficiency during the 2025 tax season.
Questions about this data
What is the cost per acquisition growth rate for H&R Block's Amazon advertising strategy?
The cost per acquisition growth rate for H&R Block's Amazon advertising strategy is 35% as of 2025 according to Amazon Advertising. This figure is the primary benchmark in the Lighthouse dataset for this segment. Individual results vary by region, channel mix, and audience quality.
What is a good cost per acquisition growth rate benchmark for H&R Block's Amazon advertising strategy?
A strong cost per acquisition growth rate benchmark for H&R Block's Amazon advertising strategy is 35%, using the current serving value as of 2025. This is one serving-eligible observation, not a distribution median; top-quartile comparisons require the underlying distribution. Vertical, audience size, and campaign type all shift what 'good' means.
How does H&R Block's Amazon advertising strategy cost per acquisition growth rate compare to the industry average?
The published cost per acquisition growth rate serving value for H&R Block's Amazon advertising strategy is 35% as of 2025. Individual sectors and audiences may differ substantially; this single observation does not establish an aggregate mean. Quartile comparisons require the underlying distribution, which is not implied by this record.
What factors affect cost per acquisition growth rate for H&R Block's Amazon advertising strategy?
Primary drivers of cost per acquisition growth rate variation for H&R Block's Amazon advertising strategy include audience segmentation, timing, and channel selection. Methodology documents campaign factors, but this serving record does not quantify the effect of personalization. The current serving value is 35% as of 2025.
What cost per acquisition growth rate should I aim for as a digital marketer in 2025?
For a digital marketer, the published cost per acquisition growth rate serving value is 35%; it is an evidence-grade reference, not a personalized target as of 2025. Any performance goal should account for channel mix and audience. Review the methodology before operational decisions; a gap from this serving value does not by itself indicate a structural issue.
Approved for serving with evidence grade B. The record passes the documented quality and serving gates; consult the methodology for provenance details.
Single source - not yet corroborated
Compared to the previous year (YoY).
<blockquote cite="https://lighthousedata.io/data/hr-block-amazon-ad-cpa-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- cost per acquisition growth rate for H&R Block's Amazon advertising strategy<br><small>Source: Amazon Advertising (2025) · <a href="https://lighthousedata.io/data/hr-block-amazon-ad-cpa-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.