B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

38%

38% -- share of scraping requests for video and social media platforms (YouTube, TikTok) (2025)

2025  · Decodo

Video and social media platforms accounted for 38% of all scraping requests in 2025 according to Decodo's data.

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Attribution: Decodo View source
Lighthouse Research Team
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Graded Evidence graded

Questions about this data

What is the share of scraping requests for video and social media platforms (YouTube, TikTok)?

The share of scraping requests for video and social media platforms (YouTube, TikTok) is 38% as of 2025 according to Decodo. This figure is the primary benchmark in the Lighthouse dataset for this segment. Individual results vary by region, channel mix, and audience quality.

What is a good share of scraping requests benchmark for video and social media platforms (YouTube, TikTok)?

A strong share of scraping requests benchmark for video and social media platforms (YouTube, TikTok) is 38%, using the current serving value as of 2025. This is one serving-eligible observation, not a distribution median; top-quartile comparisons require the underlying distribution. Vertical, audience size, and campaign type all shift what 'good' means.

How does video and social media platforms (YouTube, TikTok) share of scraping requests compare to the industry average?

The published share of scraping requests serving value for video and social media platforms (YouTube, TikTok) is 38% as of 2025. Individual sectors and audiences may differ substantially; this single observation does not establish an aggregate mean. Quartile comparisons require the underlying distribution, which is not implied by this record.

What factors affect share of scraping requests for video and social media platforms (YouTube, TikTok)?

Primary drivers of share of scraping requests variation for video and social media platforms (YouTube, TikTok) include audience segmentation, timing, and channel selection. Methodology documents campaign factors, but this serving record does not quantify the effect of personalization. The current serving value is 38% as of 2025.

What share of scraping requests should I aim for as a social media manager in 2025?

For a social media manager, the published share of scraping requests serving value is 38%; it is an evidence-grade reference, not a personalized target as of 2025. Any performance goal should account for channel mix and audience. Review the methodology before operational decisions; a gap from this serving value does not by itself indicate a structural issue.

Value
38%
Unit
Percentage
Data Vintage
2025
Entity
video and social media platforms (YouTube, TikTok)
Geography
Global
B
Strong, reliable evidence

Approved for serving with evidence grade B. The record passes the documented quality and serving gates; consult the methodology for provenance details.

60/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Decodo Primary Tier A
https://decodo.com/blog/most-scraped-websites-2025 ↗
Confidence: 57/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Most Scraped Websites of 2025 | AI, LLM & Data Collection Trends
Most Scraped Websites of 2025 Last year, we launched the industry's first Most Scraped Websites report, which examined the platforms most widely utilized as data sources and identified key trends in publicly available data collection. This year's edition reveals how increased demand for AI tools, ag…
Original Research
Decodo · Original study ↗

Decodo annual Most Scraped Websites report, based on scraping request data

Methodology documented
IndustryMedia RegionGlobal RoleAll marketers Channelsocial
Plain Text
video and social media platforms (YouTube, TikTok): 38% share of scraping requests. Source: Decodo (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-social-scraping-share-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/video-social-scraping-share-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>38%</strong> -- share of scraping requests for video and social media platforms (YouTube, TikTok)<br><small>Source: Decodo (2025) · <a href="https://lighthousedata.io/data/video-social-scraping-share-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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