1.4% -- phishing click rate email for email-based phishing simulations (2026)

The phishing click rate email for email-based phishing simulations is 1.4% as of 2026 according to aktueller DBIR-Auswertung. This figure is the primary benchmark in the Lighthouse dataset for this segment. Individual results vary by region, channel mix, and audience quality.

A strong phishing click rate email benchmark for email-based phishing simulations is 1.4%, using the current serving value as of 2026. This is one serving-eligible observation, not a distribution median; top-quartile comparisons require the underlying distribution. Vertical, audience size, and campaign type all shift what 'good' means.

The published phishing click rate email serving value for email-based phishing simulations is 1.4% as of 2026. Individual sectors and audiences may differ substantially; this single observation does not establish an aggregate mean. Quartile comparisons require the underlying distribution, which is not implied by this record.

Primary drivers of phishing click rate email variation for email-based phishing simulations include audience segmentation, timing, and channel selection. Methodology documents campaign factors, but this serving record does not quantify the effect of personalization. The current serving value is 1.4% as of 2026.

For a email marketer, the published phishing click rate email serving value is 1.4%; it is an evidence-grade reference, not a personalized target as of 2026. Any performance goal should account for channel mix and audience. Review the methodology before operational decisions; a gap from this serving value does not by itself indicate a structural issue.