B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

12.4%

12.4% -- social media share of voice for Magnesium (wellness ingredients social conversations) (Q1 2025)

Q1 2025  · Brightfield Group

Magnesium held a 12.4% share of voice in social media discussions about wellness and functional ingredients in Q1 2025.

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Attribution: Brightfield Group View source
Lighthouse Research Team
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Graded Evidence graded

Questions about this data

What is the social media share of voice for Magnesium (wellness ingredients social conversations)?

The social media share of voice for Magnesium (wellness ingredients social conversations) is 12.4% as of Q1 2025 according to Brightfield Group. This figure is the primary benchmark in the Lighthouse dataset for this segment. Individual results vary by region, channel mix, and audience quality.

What is a good social media share of voice benchmark for Magnesium (wellness ingredients social conversations)?

A strong social media share of voice benchmark for Magnesium (wellness ingredients social conversations) is 12.4%, using the current serving value as of Q1 2025. This is one serving-eligible observation, not a distribution median; top-quartile comparisons require the underlying distribution. Vertical, audience size, and campaign type all shift what 'good' means.

How does Magnesium (wellness ingredients social conversations) social media share of voice compare to the industry average?

The published social media share of voice serving value for Magnesium (wellness ingredients social conversations) is 12.4% as of Q1 2025. Individual sectors and audiences may differ substantially; this single observation does not establish an aggregate mean. Quartile comparisons require the underlying distribution, which is not implied by this record.

What factors affect social media share of voice for Magnesium (wellness ingredients social conversations)?

Primary drivers of social media share of voice variation for Magnesium (wellness ingredients social conversations) include audience segmentation, timing, and channel selection. Methodology documents campaign factors, but this serving record does not quantify the effect of personalization. The current serving value is 12.4% as of Q1 2025.

What social media share of voice should I aim for as a social media manager in 2025?

For a social media manager, the published social media share of voice serving value is 12.4%; it is an evidence-grade reference, not a personalized target as of Q1 2025. Any performance goal should account for channel mix and audience. Review the methodology before operational decisions; a gap from this serving value does not by itself indicate a structural issue.

Value
12.4%
Unit
Percentage
Data Vintage
Q1 2025
Entity
Magnesium (wellness ingredients social conversations)
B
Strong, reliable evidence

Approved for serving with evidence grade B. The record passes the documented quality and serving gates; consult the methodology for provenance details.

60/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Brightfield Group Primary Tier A
https://blog.brightfieldgroup.com/shifting-from-alcohol-to-wellness ↗
Confidence: 57/100 Vintage: Q1 2025 Channel: Deep Crawl
Source Article
Shifting from Alcohol to Wellness: The Ingredients Filling the Gap
Consumers’ Changing Need States As consumers learn more about the negative effects of alcohol on their health, many are cutting back--or cutting it out entirely. But alcohol has historically played an important role in managing underlying need states: easing social anxiety, lifting mood, and providi…
Original Research
Brightfield Group · Original study ↗

Q1 2025 social listening data spanning hundreds of thousands of social discussions

Methodology documented
Industrymarketing
Plain Text
Magnesium (wellness ingredients social conversations): 12.4% social media share of voice. Source: Brightfield Group (Q1 2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/magnesium-share-of-voice-q1-2025
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<blockquote cite="https://lighthousedata.io/data/magnesium-share-of-voice-q1-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12.4%</strong> -- social media share of voice for Magnesium (wellness ingredients social conversations)<br><small>Source: Brightfield Group (Q1 2025) · <a href="https://lighthousedata.io/data/magnesium-share-of-voice-q1-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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