B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

74%

74% -- email open rate for Joe & The Juice loyalty program (2026)

2026  · Rokt

Joe & The Juice achieved a 74% open rate on loyalty offers powered by Rokt mParticle.

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Attribution: Rokt View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Graded Evidence graded

Questions about this data

What is the email open rate for Joe & The Juice loyalty program?

The email open rate for Joe & The Juice loyalty program is 74% as of 2026 according to Rokt. This figure is the primary benchmark in the Lighthouse dataset for this segment. Individual results vary by region, channel mix, and audience quality.

What is a good email open rate benchmark for Joe & The Juice loyalty program?

A strong email open rate benchmark for Joe & The Juice loyalty program is 74%, using the current serving value as of 2026. This is one serving-eligible observation, not a distribution median; top-quartile comparisons require the underlying distribution. Vertical, audience size, and campaign type all shift what 'good' means.

How does Joe & The Juice loyalty program email open rate compare to the industry average?

The published email open rate serving value for Joe & The Juice loyalty program is 74% as of 2026. Individual sectors and audiences may differ substantially; this single observation does not establish an aggregate mean. Quartile comparisons require the underlying distribution, which is not implied by this record.

What factors affect email open rate for Joe & The Juice loyalty program?

Primary drivers of email open rate variation for Joe & The Juice loyalty program include audience segmentation, timing, and channel selection. Methodology documents campaign factors, but this serving record does not quantify the effect of personalization. The current serving value is 74% as of 2026.

What email open rate should I aim for as a email marketer in 2026?

For a email marketer, the published email open rate serving value is 74%; it is an evidence-grade reference, not a personalized target as of 2026. Any performance goal should account for channel mix and audience. Review the methodology before operational decisions; a gap from this serving value does not by itself indicate a structural issue.

Value
74%
Unit
Percentage
Data Vintage
2026
Entity
Joe & The Juice loyalty program
B
Strong, reliable evidence

Approved for serving with evidence grade B. The record passes the documented quality and serving gates; consult the methodology for provenance details.

68/100 confidence
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Rokt Primary Tier C
https://www.rokt.com/fr/case-studies/how-joe-the-juice-grows-its-loyalty-program-with-real-time-data… ↗
Confidence: 46/100 Vintage: 2026 Channel: Deep Crawl
Source Article
How Joe & The Juice grows its loyalty program with real-time data insights from Rokt mParticle
The challenge Joe & The Juice was focused on driving customers to adopt their loyalty app. Analysis uncovered that once customers began using the loyalty app, their store frequency increased by 2.4x, and spending increased by 2.7x. To increase app acquisition, penetration, and engagement, the team w…
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Original Research
Rokt · Original study ↗
Industrymarketing
Plain Text
Joe & The Juice loyalty program: 74% email open rate. Source: Rokt (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/joe-the-juice-loyalty-offer-open-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/joe-the-juice-loyalty-offer-open-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- email open rate for Joe & The Juice loyalty program<br><small>Source: Rokt (2026) · <a href="https://lighthousedata.io/data/joe-the-juice-loyalty-offer-open-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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