30% -- marketers saying data enhances roi share for Marketers using data and analytics (2026)

The marketers saying data enhances roi share for Marketers using data and analytics is 30% as of 2026 according to HubSpot. This figure is the primary benchmark in the Lighthouse dataset for this segment. Individual results vary by region, channel mix, and audience quality.

A strong marketers saying data enhances roi share benchmark for Marketers using data and analytics is 30%, using the current serving value as of 2026. This is one serving-eligible observation, not a distribution median; top-quartile comparisons require the underlying distribution. Vertical, audience size, and campaign type all shift what 'good' means.

The published marketers saying data enhances roi share serving value for Marketers using data and analytics is 30% as of 2026. Individual sectors and audiences may differ substantially; this single observation does not establish an aggregate mean. Quartile comparisons require the underlying distribution, which is not implied by this record.

Primary drivers of marketers saying data enhances roi share variation for Marketers using data and analytics include audience segmentation, timing, and channel selection. Methodology documents campaign factors, but this serving record does not quantify the effect of personalization. The current serving value is 30% as of 2026.

For a digital marketer, the published marketers saying data enhances roi share serving value is 30%; it is an evidence-grade reference, not a personalized target as of 2026. Any performance goal should account for channel mix and audience. Review the methodology before operational decisions; a gap from this serving value does not by itself indicate a structural issue.